100 Acres: Amplifying Brand Awareness in the Q4 Gifting Period
Following a consistent always-on presence throughout the year, we strategically amplified activity in Q4 to maximise visibility during the peak retail and gifting period.
THE RESULTS:
27 pieces of coverage across the campaign
Audience of 69.1M
Highlights of coverage include: Sheerluxe, Collagerie, RED, Country & Townhouse, Grazia English Home, ELLE, Stylist , YOU magazine
Secured product gifting with 20 editors
“Thanks so much for thinking of me with 100 Acres. I'd love to receive the Christmas candle – it looks divine! In the meantime, let me see where we can put some product placement, as you know I'm a big fan of the brand, so you don't have to ask twice for support - and of Bloxham of course!!” - Tamara Corin, Beauty Editor at The Handbook